Once you notice any sign of itchiness or irritation around the lips and the mouth, the first thing that should trigger in mind should be cold sore treatment. The first thing to do is to purchase an over the counter treatment as soon as possible, this includes a cream or ointment. Before you apply ensure that your hands are washed clean using warm and soapy water. Repeat the same to the entire face and dry it with a soft towel. Always ensure that you don’t lick the cream or ointment while applying. Use your finger to rub it thoroughly around the affected area. After first application some people expect instant improvement but this is not the case. This is a procedure that has to be repeated like four to five times a day, for a period of one week before you start seeing results. This way you will see the improvement after following this cold sore treatment simple procedure.